Tega Brain and Sam Lavigne Launch Botnet Scheme that Boosts Climate News

Hijacking the media’s engagement economy for climate action, Tega Brain and Sam Lavigne launch Synthetic Messenger, a botnet boost for climate news. Commissioned by Eindhoven’s STRP Festival, the botnet artificially inflates the value of articles on climate change with advertisement clicks. It’s a “second-order climate engineering scheme” that manipulates the algorithmic systems that shape narratives, state the artists. “What if media itself were a form of climate engineering, a space where narrative becomes ecology?”

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