“Data breaches are a perpetual concern with any data collection. Biometrics magnify that risk because your face cannot be reset, unlike a password or credit card number.”
– Attorney
Mario Trujillo, framing the irreversible nature of biometric data collection in his analysis of
Amazon Ring’s upcoming ‘Familiar Faces’ feature. The video doorbell will scan everyone who approaches Ring cameras—including people who never consented—and retain untagged faces for up to six months.
